Are you ready
for an olfactive revolution?
This is why we exist
We exist to serve the perfume community and raise awareness in the perfume industry. There's nothing different about fast-fashion or fast-perfumery. We are here to change it.
Independence
Polaris Olfactive exists to support independent voices in perfumery. We champion creative freedom, artistic integrity, and small-scale production over trends, hype, and mass appeal. Independence allows scent to remain personal, risky, and honest.
Sustainability
Sustainability for us is not a checkbox but a long-term responsibility. We value thoughtful sourcing, conscious production, and practices that respect both people and planet. Slowness, care, and transparency guide every choice we make.
Art & Expression
Perfumery is an art form, a language of emotion, memory, and imagination. We explore scent as a medium for storytelling, experimentation, and cultural expression, where fragrance can be abstract, poetic, or deeply intimate.
Community & Diversity
Polaris Olfactive is built around community. We create spaces where diverse voices, identities, and perspectives can meet, share, and grow. Through openness and collaboration, we aim to nurture a more inclusive and curious fragrance culture.
Not just an expo
At Polaris, our mission is change the the industry. Together we’re supporting perfumers, pushing for transparency, and educating consumers to make better choices – while recognizing scent as a true artform.
Polaris Olfactive Week
Every year, we are hosting an international perfume expo in the heart of Stockholm. Polaris Olfactive Week brings together independent and artisanal perfume houses from all around the world, creating a meeting place for the industry and community as a whole where familiarity replaces formality, and the commercial forces fades into the background.
Polaris Olfactive Awards
What is progress without challenge? We are soon launching Polaris Olfactive Awards to raise the bar in perfumery through a rigorous, process-driven evaluation by an independent, carefully curated jury. No retailers. No investors. No noisy influence. Just scent judged on craft, vision, and substance. This will be the awards' inaugural year. More info soon.
Questions & Answers
What kind of brands are represented?
We curate the selection carefully and invite brands and perfumers that align with values such as sustainability, circularity and quality.
Do you over any sponsorship opportunities?
We are always keen on sponsorships that helps us support our cause, by brands that align with us in some way.
Does Polaris support emerging perfumers?
Yes, one of our main practices is to support emerging perfumers. Whether it's through knowledge, process, raw materials, packaging, design, community, perfumers - whatever we can do to support, we're here.
How can I get involved with your cause?
If you'd like to get involved in any way, just can email us at info@polarisparfums.com.
Is Polaris Olfactive an expo, network or agency?
All three. Polaris Olfactive is an evolving ecosystem that includes perfume weeks, exhibitions, workshops, limited editions, and digital experiences. Each format is a different way of exploring the same core idea: scent as a portal to creativity.
Who is Polaris for?
We are for perfumers, artists, and scent-curious minds who see fragrance as more than a commodity. Whether you’re deeply immersed in niche perfumery or just beginning to explore scent as an emotional and artistic medium, Polaris is a place for discovery, reflection, and connection.